Weekend Sales Rep for Award-Winning Cider Co. – Farmers Market Focus

THE FAR WEST CIDER CO.
Based in Richmond, CA
$21/hr base + performance bonuses (average $24–27/hr)
Sundays to start (~8 hours/week), with the option to add Saturdays based on performance
www.farwestcider.com | @farwestcider

We’re Far West Cider — a craft cidery built on a 100-year-old family farm. Our award-winning, California-grown ciders are sold across the Bay Area, and our farmers market program is one of our favorite ways to connect directly with our community. Now, we’re looking for an outgoing, reliable, and sales-savvy person to help lead one of our Sunday markets, with the option to add Saturdays based on performance.

WHAT YOU WILL DO
As our Market Sales Rep, you’ll run the show at one of our busy farmers markets — setting up our tasting booth, sampling ciders, and closing sales. You’re the face of Far West for hundreds of weekend shoppers, so we’re looking for someone who’s not just friendly, but a real closer.

Your role will include:
* Leading all setup, breakdown, and product transport (we will provide the vehicle)
* Sampling our ciders and guiding customers through their selections
* Driving sales through great storytelling, product knowledge, and warm hospitality
* Running transactions through our Square POS and keeping accurate records
* Representing Far West Cider with confidence and enthusiasm
* Building strong relationships with customers and the local food community

WHAT YOU BRING
* A warm, outgoing personality and love of craft beverages
* Drive to hit sales goals and crush market days
* Experience in food, beverage, hospitality, or event sales (booth sales a big plus)
* A clean driving record and access to a reliable vehicle
* Ability to lift 40+ lbs (coolers, cider cases, a pop up tent — all the fun stuff)
* 21+ (required for cider sampling)

COMPENSATION & PERKS
*$21/hour base + performance bonuses (most team members earn $24–$27/hr average)
* Generous cider allotment / food trades with other vendors
* Deep connection to a growing, family-run brand with real roots
* Room to grow — sales success here can lead to more hours, roles, or even territory sales

To apply, please email a brief cover letter and a copy of your resume to andrea@farwestcider.com